CLIENT
Tory Burch
MY ROLE & TEAM
Visual Design
Team of 15+ consisting: Creative Directors, Art Directors, Digital Designer, Production, Operations, Photographers.
OPPORTUNITY
It-Girl, Sydney Sweeney, photographed with our Kira Chevron Patent Shoulder Bag. As a visual designer on the global creative team, I worked collaboratively with marketing, operations, & art directors. My contribution was retouching, developing print mechanicals and deliver final pixel-perfect digital files for online and in store experiences including print mechanicals.
RESULTS
Won WindowsWear Award for Best Social Media Campaign.
Increased Instagram engagement with a 10% growth.